Take advantage of this valuable list of charges and start exploring Net Revenue today!
What is Average Sales Price (ASP)?
Average Sales Price (ASP) is the average amount a customer pays when they first subscribe to your service or product. Essentially, it’s the average revenue generated per new account. Unlike ARPU (Average Revenue Per User), which encompasses overall revenue, ASP specifically measures revenue from new sales, giving you a clear picture of your initial sales performance.
🌡️ Think of ASP as the thermometer of your sales pool – it tells you the temperature of your initial sales engagements.
]]>Net Revenue Retention (NRR) is a metric used to measure the growth or contraction of revenue from existing customers over a specific time frame. It gives insights into how well a company is retaining and expanding its revenue from its existing customer base. Net Revenue Retention considers the impact of both customer churn and upsells/expansions within a specific period. A value greater than 100% indicates revenue growth from existing customers, while a value less than 100% suggests contraction. Here is how it’s calculated:
NRR = 100% − ((Churned MRR - Expansion MRR) ÷ Starting MRR 30 days ago x 100)
Stay tuned for more releases!
What is Other Revenue, you ask? Well, it's all about those one-off charges and payments that aren't associated with a subscription. We've now organized it by customer and payment, so you can easily track and manage those transactions. The best part is that this is just the beginning - you can expect to see an expansion of support for one-time charges and usage billing shortly. This development will provide customers with even more flexibility and options when it comes to managing their charges! 👀
]]>We've just released our free iOS Mobile App🎉
This means you can:
It's not perfect! We are open to feedback and happy to talk about any bugs you may come across as we continue to build it out.
Checkout your fees from your payment provider here: Baremetrics
This change was made in response to your feedback and we are confident this will allow you to navigate between segmented data more quickly and efficiently.
]]>Manual subscriptions are a helpful tool for keeping track of your customers whom you manage outside of your payment provider. However, keeping track of your plans' names when using manual subscriptions could be difficult, as they could not be changed once added.
Now, you can easily edit plan names anytime with manual subscriptions so that your pricing structure is always up-to-date. To edit a plan name, go to the Plans tab in Baremetrics and click the Edit icon next to the plan you would like to change. Then, enter the new plan name in the box and click Save. It is that easy!
If you have any questions or feedback about this update, please do not hesitate to reach out to our support team.
]]>Gain a stronger understanding of how much money you’re earning or losing each month by including expense forecasts in your net income.
Sign up for the beta here.
Check out all the SaaS Calculators here: Baremetrics SaaS Calculators
]]>Improved recognition of trial lengths - We have decided to revise and deploy an improved version that allows the metric to produce more accurate conversion rates. Previously we were only creating two states (trialing or active.) Now will include a canceled state which will create a more accurate picture of what is happening with the subscription.
Improved cancellation dates - When we import data from Apple we create subscription states based on the information we receive from Apple. Previously cancellations would be identified by a lack of new information during the ds_state creation. We have revamped this to better help identify reactivations/cancelations of the subscription as soon as they happen.
Improved handling of refunds - If a converted customer has their first payment refunded, we'll now cancel the subscription. Previously we kept these customers active till the end of the billing period.
These changes have given us the ability to be more proactive with cancelations and refunds which will better help identify churn and trial updates. 🎉
]]>This field is also added as a column on the Customer's List export:
Red is going to show the failed charges inside of a month, while blue will show what you've Recovered inside of a month:
To read more specifics about this update and how to read the rest of your Recover Overview, click here for a brand new HelpDoc hot off the presses! It's my keyboard, my keyboard is the presses.
]]>
Go here to grab your link and start sharing: Baremetrics Referrals
Just edit or create a new dashboard view and you'll see a "Segment" option to choose one of your pre-built segments, giving you faster access to the segments that impact your business.
]]>Previously there were two "widgets": A listing of plans and a pie chart of how those plans made up each metric.
The pie chart wasn't terribly useful due to the fact that most people have far more plans than can reasonably fit in a pie chart, so we combined that % into the plan listing itself!
This also sets the stage for some near-future improvements to Segmentation!
]]>By sharing these dashboards, your team can view them, but they cannot edit them.
Custom Dashboards allow you to choose from 50+ metrics and data points to create exactly the views you need for different areas and roles in your business.
Now you can share those views across your team!
]]>No other messaging tool has all of that data without importing it from multiple sources and keeping it synced indefinitely...until now.
With Baremetrics Messaging, using only a connection to your payment processor, you can create sophisticated and powerful messaging campaigns to onboard, engage and retain customers!
Get started with it today: https://app.baremetrics.com/messaging
Some highlights of the tool...
We wanted to get back to a lightweight tool that does just what you need and for a price that won’t make you cringe every month when you look at your bill.
]]>You can now manage your cancellation reasons via the API, including creating, updating, and deleting them! There is also support for the creation and updating of cancellation events, which allows you to backfill any data you already have on cancellations.
API support allows you to integrate your existing cancellation flow while gaining the deep insights only available through Cancellation Insights!
]]>First, it adds Baremetrics data right inside Intercom via a sidebar widget. This makes Baremetrics financial data and events viewable for each customer.
Second, it syncs your custom Intercom attributes and tags available in Baremetrics to Segment on!
And finally, it adds five new metric dashboards for your Intercom data:
Let us know what you think!
]]>Now, on to the good stuff!
It’s now completely self-serve! Head to your Data Settings page to change your account’s currency.
]]>You can now manually set your company logo to whatever you’d like…even another company’s logo! 😉
Head over to your Company Details settings to update your logo.
]]>Today, we’ve added two new data types to this!
Goals: You can now view your goals as their own widget right on the dashboard, helping you stay focused on what matters.
Tables: View lists of plans and/or customers related to over a dozen different metrics, giving you quick access to the customers and the plans that affect those metrics.
]]>First, all of the graphs are now interactive. No more guessing what a given point on a line is. You can now hover over it and see!
Second (and arguably much more important), you can now build customer views of exactly what you want!
Today we’ve launched with over 40 different metrics and data points you can pull from, along with drag/drop support so you can place what you want, where you want it.
You can even create multiple views to easily and instantly swap between different sets of data!
The ultimate goal is to give you full control over exactly what you want to see so you can get the insights you need, faster.
]]>Baremetrics Recover 3.0 provides a combination of tools to help you combat failed payments with customizable email campaigns, in-app reminders and paywalls, credit card capture forms, and in-depth analytics to track everything along the way.
On average, Recover pays for itself 38x over. Every. Single. Month. In fact, if Recover doesn’t cover the entire cost of your Baremetrics account every month, we’ll give you the next month free. How’s that for a guarantee?
]]>You can now view up to 24 months on the retention cohort tables, giving you even deeper insights in to how you should grow your business.
]]>The biggest addition is automatically collecting cancellation reasons via email, meaning you don’t have to install anything at all. You can get up and running with the flip of a switch!
Here’s the full rundown of everything in this update:
This update is also live on Product Hunt!
]]>customer_oid
instead of having to pass us a subscription ID.I’m trying to think of some additional things to write here but...that’s what we’ve got folks. Support for multiple data connections inside Recover. Yay!
]]>Most companies don’t have all of their revenue data in one place, especially those with mobile apps, so it’s been hard to get a full picture of MRR, LTV, churn, growth, etc across your whole business.
We’ve had support for Stripe, Braintree and Recurly for years and now we’re adding Apple’s App Store Connect as a new data source!
So, if your company accepts subscription payments via in-app purchases in the App Store, we’ve now got you covered!
And if you’ve got some payments coming in via the App Store and others via, say, Stripe...we’ve still got you covered! Connect as many data sources as you’d like!
To get started, head on over to your Data Connections.
]]>Specifically, some accounts using graduated tiers and flat fees were underreporting MRR.
We now fully support all incarnations of that feature so all MRR is properly recognized.
]]>Look for the “Set Goal” buttons in the Control Panel and the individual metric pages to get started!
]]>The map will live-update as you add filters and hone in on the exact customer segments you’re most interested in.
Get started with Map View by toggling the map at the top right of the customer listing.
]]>No more!
You can now view benchmarks for a number of metrics directly in your graphs by pressing the, you guessed it, “Benchmarks” button on the top of each graph!
There are now in-graph benchmarks for the following metrics:
]]>This helps you see a more complete picture of a given customer and how they’re interacting with your company.
]]>Trials — Add trialing customers so you can track things like trial conversion rates, trial length and more!
Refunds — Account for refunds you issue to your customers.
Fees — Track fees associated with one-off charges.
We’ve always had support for these from your payment processor (Stripe, Braintree, Recurly, etc) but now we fully support them for the payment data you send us directly via our API.
]]>This metric uses a rolling monthly window, so each day’s rate is looking at the past ~30 days growth.
]]>Now you can quantitatively see how many trials have converted in a given time frame, along with how that trends over time.
]]>Baremetrics now supports this use case across all our metrics.
]]>Is the work of the sales rep driving growth? Do customers who contact support frequently have higher churn? What is the LTV of customers who have a high NPS score?
With Augmentation, you can connect an infinite number of dots to find important correlations with your data!
To get started, head to your Customers page and use one of the options under “Bring in external data”!
]]>Net Revenue Churn is the measure of lost revenue from cancellations and downgrades after factoring in new revenue from existing customers (i.e. upgrades / expansion). It shows revenue churn minus expansion.
It’s possible to end up with a net negative revenue churn rate. This happens when the expansion MRR for the month exceeds the churn MRR (including cancellations and downgrades).
(Churned MRR - Expansion MRR) ÷ Starting MRR 30 days ago x 100
In the top right, you’ll see an overview of revenue activity for a specified timeframe, giving you quick access to revenue and customer movement!
We’ve also redesigned the Live Stream to be more concise and easier to scan, giving you faster access to more information.
]]>We now answer those questions with the newly launched Benchmarks!
We’ve anonymized, aggregated and averaged data across nearly 1,000 small and medium sized SaaS companies to give you insights in to just how you’re doing compared to similar companies!
Get started now! https://app.baremetrics.com/benchmarks
]]>We’ve got more coming as well! If there are any in particular you’d like to see, just let us know!
]]>Segmentation gives you the ability to dig deep in to your data in ways that were previously impossible and is a major step towards being able to use Baremetrics to answer any questions you have about your business.
Segmentation starts out in the Customers area, where you build up segments based on dozens of available customer attributes.
From there, you can then use those Segments as a lens for many other parts of your data including all of your subscription metrics, MRR Growth and Churn Cohort tables.
This is a feature where the possibilities are actually limitless. Nearly any question you have about your customers and data can be answered with Segmentation.
Again, the possibilities around this are infinite!
]]>Quick Ratio is the measurement of your company’s growth efficiency. How reliable can you grow revenue given your current churn rate?
To calculate your Quick Ratio you simply divide new MRR by lost MRR. The higher the ratio, the healthier the growth is at the company.
To put it in a formula: Quick Ratio = (New MRR + Expansion MRR) / (Contraction MRR + Churned MRR)
You can read more about Quick Ratio, how it can be helpful for your company and a lot more in our Academy article on the topic.
]]>For a deeper dive, have a look at the retention table. The 0 column shows for each month what percentage of sign ups have remained a customer.
]]>Many companies allow multiple subscriptions per customer and the previous “Cancellations” metric was frequently confused as customer cancellations, when in fact they were subscription cancellations.
]]>Just use the {Customer.FirstName}
variable in your Recover email templates and you’ll be set!
Stripe stops retrying the charge after 3 attempts and won’t retry it again, even if the customer updates their billing info. Previously you’d have to go in to Stripe and do it manually (which most no one ever remembers to do).
Now Recover will do it automatically, collecting more failed charges for you!
]]>