Know exactly who needs your attention, right now. Under Customers → Customer Insights you'll find four lists built to answer the question you're always asking: who's in this situation today?🚫 Non-Paying — Customers with an active subscription who aren't generating revenue. Filter by free plan, 100%-off coupon, or see them all in one view. Great for identifying trial conversion opportunities or cleaning up comp accounts.
🔄 Renewing — Customers billing again soon. Monthly customers within 7 days, annual within 45. See days until renewal and next charge amount — perfect for proactive outreach before a big renewal hits.
❌ Cancelling — Customers who've already requested cancellation and are scheduled to end within 45 days. Get ahead of it before they're gone. (Requires cancel-at-period-end to be enabled in your Stripe settings.)
🌍 Geo — A breakdown of your customers by location, viewable by customer count or MRR. Finally know where in the world your revenue is coming from. A few things worth knowing:
Lists refresh once daily, not in real time
Each list shows up to 250 customers — tab counts always reflect true totals
Need the full list? CSV export is available and arrives by email
Integration support varies by list — check the help doc for details
