Introducing Automated Segmentation

We’ve just rolled out a handy new feature to make gaining insights into your subscription data even easier—say hello to auto-segmentation! 🎉

We'll now automatically group your customers based on which platform manages their subscriptions. Whenever you connect a new data source, we’ll handle the grouping for you. This simplifies spotting trends across platforms, understanding customer behavior, and fine-tuning your strategies.


This also lays the groundwork for future updates, bringing even more flexibility and ease of use to customer segmentation. Stay tuned for exciting enhancements ahead! 😉

New: Stripe Metadata & Customer Properties - Synced, Searchable, & Segmentable! 🎉

We’re pumped to bring you a new update that takes segmentation to the next level! Customer details like addresses, shipping info, and all that custom metadata you've added in Stripe will automatically turn into attributes in Baremetrics. 🧙‍♂️✨

What does this mean? In a nutshell, finding and analyzing your customer data just got way easier. Want to see which customers are in California? Or maybe check who has a shipping address listed in Canada? Done and done. Plus, removing any attribute in Stripe vanishes in Baremetrics, keeping your data fresh and clutter-free. 

What’s included? Here's what we'll automatically convert into handy attributes for you (if available):

  • Customer basics: description, phone, default currency, currency, city, country, postal code, and state.
  • Shipping details: shipping name, shipping phone, shipping city, shipping country, shipping postal code, and shipping state.
  • And every bit of Stripe metadata you create!

Give It a Spin! Start creating segments with these fields, and watch how much more connected you feel to your customers. From super-specific geo campaigns to VIP segments and personal outreach, this feature is here to make your data-driven dreams come true. Try it out, and let us know what cool segments you come up with!

New Anonymization Setting

We've introduced a new 'anonymize' setting to enhance data privacy. When enabled, this setting will hide all sensitive customer information, such as names, emails, and phone numbers, for Stripe, Braintree, Chargebee, and Recurly integrations.

This means you can sync customer data without worrying about exposing personal details, making it easier to comply with data protection regulations. Enjoy increased data security and privacy with this new option.

To turn this feature on, simply request Anonymization from our support team. 

Support for Multi-Currency Xero Accounts (Forecast+)

We're excited to announce support for non-US multi-currency accounts in Xero. 💼🔥Thanks to this update, customers outside the US will experience much smoother operations and better clarity on your financials within Forecast+. 

Looking ahead, we see many possibilities for further enhancing our multi-currency and regional support. We can't wait to explore these opportunities and bring more value to your experience. 🙌

Improvements over Q1 & Q2👏

We are excited to announce several backend improvements we've made to enhance the user experience with Baremetrics. Here's how we've spent our time:

  1. Stripe Test Mode Enabled: We've added a new feature that allows you to use Stripe test mode. With this feature, you can import Stripe test data, which will help you create and manage testing accounts with ease. This feature will enhance your ability to test different scenarios and obtain more precise insights when making crucial updates.
  2. Enhanced Clearbit Integration: Previously, customers reported inconsistencies with our Clearbit integration. We've taken your feedback into account and have implemented updates to our Clearbit integration to ensure a smoother, more efficient experience. Now, our system will handle Clearbit API calls directly to prevent overloading, improving the overall performance and reliability of the integration. We've also adjusted the number of emails enqueued per sync worker-run, ensuring we're maintaining a healthier communication balance with Clearbit.
  3. Updated Shopify Fees for a Clearer Overview: Based on your feedback and our ongoing improvements, we've revised the way Shopify fees are calculated in our tool. Like other providers such as Stripe, Shopify processing fees are now included in the fees metric, providing a more comprehensive view! 🎉
  4. Enhanced Invoice Processing for BAC Payments: Building on our previous updates, where we started disregarding invoices in a 'pending' state and ceased creating states for invoices in 'processing', the system will now only flag an invoice as delinquent after more than one payment attempt. 🕵️‍♂️ We believe you'll find this update particularly useful if you're using the BAC system for payments. No more incorrect flags for unpaid invoices while your transaction is simply awaiting approval. This update should make the process smoother and worry-free! 👌

We'll continue refining and expanding our features based on the feedback you provide. Enjoy the latest update and let us know what you think!

NEW METRIC: Average Sale Price (ASP)

We are thrilled to announce the launch of another new metric on Baremetrics: Average Sales Price (ASP). Our commitment to providing comprehensive analytics for your business growth continues, and with ASP, you get another powerful tool in your arsenal.

What is Average Sales Price (ASP)?

Average Sales Price (ASP) is the average amount a customer pays when they first subscribe to your service or product. Essentially, it’s the average revenue generated per new account. Unlike ARPU (Average Revenue Per User), which encompasses overall revenue, ASP specifically measures revenue from new sales, giving you a clear picture of your initial sales performance.

🌡️ Think of ASP as the thermometer of your sales pool – it tells you the temperature of your initial sales engagements.

Take me to my ASP

NEW METRIC: Net Revenue Retention

So many of you have been asking for it and we've finally released it! 

Net Revenue Retention (NRR) is a metric used to measure the growth or contraction of revenue from existing customers over a specific time frame. It gives insights into how well a company is retaining and expanding its revenue from its existing customer base. Net Revenue Retention considers the impact of both customer churn and upsells/expansions within a specific period. A value greater than 100% indicates revenue growth from existing customers, while a value less than 100% suggests contraction. Here is how it’s calculated:
NRR = 100% − ((Churned MRR - Expansion MRR) ÷ Starting MRR 30 days ago x 100)

Stay tuned for more releases!



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